Okay, first off I have to give props to Jeff Call one of my coworkers
whom I asked to create a simple depiction of SEO not dying and he came
back to me with this masterpiece in no time:
Incredible! I wish I had that kind of talent. Now onto the post:
There is constantly talk about SEO dying. In years past, there have been many people who have predicted that SEO would be dead by now. Many others think SEO is dying out as I write this post. I really hope these people didn’t quit their SEO jobs and get into a career that has anything to do with forecasting. At this point in time, SEO is as alive and well as it has ever been. With the downturn in the economy, companies are flocking to SEO agencies desperately seeking for a medium that brings results for a fraction of the price of other marketing mediums…and they’re finding it. But this post isn’t about what’s going on now. It’s about the future of SEO and why it will never die…that’s right…never.
In order to explain this, it is imperative that the value of search engines is understood. Due to the development of the internet and other technologies, it is extremely easy to globally communicate and share information. So easy that our society is experiencing an information overload. A quick example: Over 10 million new books are written every year. If you think of the time it takes to write a book (I would assume an average of 1-5 years) that’s pretty astounding. Now think of how many new websites are created every year…new web pages!..new blog posts!
If you were looking to buy the book Vita di Alberto Pisani by Carlo Dossi in Italian, and you didn’t have the internet, how would you find and purchase it? Perhaps I’m naive, but I think accomplishing this task would be quite difficult and take days, if not weeks or months to complete. Now think of how you would accomplish this same task with the intern et as a tool. How would you do it? Amazon? Google? Ebay? Regardless of how you find it, I can almost g.
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