Onpage Optimization using SEO Software

Search engine optimization is one of the most important factors that is responsible for the success of a website, thereby resulting in enhancing the business prospects of a website. It is the art of designing your webpages to be ranked high by search engines for keywords that you target. This is the reason search engine optimization has moved to the forefront of several online marketers advertising plans. There are many options to conduct a search engine optimization and this can vary from one search engine to another. One of the most important aspects of search engine optimization is the onpage optimization.

The onpage optimization deals with the placement of important keywords on the page, the header tags, the appearance of the keywords and the use of keywords in the Meta and alt tags on the page.

Here are certain tips on achieving perfect onpage optimization. Most web experts utilized these tips to optimize their websites successfully.
• Select a particular page title that only includes your keywords.
• Make use of Header Tags to accentuate the key words you have selected for your webpage. Use your number I keyword in the {H1} tag and secondary keywords in your {H2} header tags.
• Create a content that is accurate, powerful and relevant to the purpose of your website. The content must include your main and your secondary keywords throughout the text. Try using your first keyword as near the top of the content and as close to the bottom of the content.
• As soon as you are through with the content for your website, go through and randomly bold, italicize and underline the main and secondary keywords.
• It is very important to make sure that you use your keywords in the alt tags of your images.

• Use anchor text in between body
Try conducting a search for your main keywords in Google or any other search engines. View the page and the source code of the page to see what Onpage optimization that particular webmaster had done in order to get a top rank. This will definitely help.
Onpage optimization can be an important factor to offer a top rank to your website. However, there are several other factors that help in this regard such as page content, link popularity, site indexing and competition.
Onpage optimization would prove to be a turning point in your Internet marketing strategy. All you have to do is to keep the above tips in mind to be successful.

File Name
The file name of a page is taken into account when search engine spider your website. You should therefore always try to use your main keyword in the filename (here: onpage-optimization.html). If you are using dynamic pages you could use mod_rewrite in the .htacces file to rewrite your file names and URLs.
Title Tags
The page title is what most search engines will show on their search result pages. It is vital that you make extra effort into getting this right and it should not (only) be the websites name.
Is your page title defined and is it containing your main keyword?
Is it short and does it describe the page content correctly?
Preferably 5-8 words.
Example:

Meta tags
Although most search engines don’t pay much attention to meta tags it is still important to add your meta tags for onpage optimization. Some search engines still use them to display your page in their lists. Try to make them different for every webpage.
Is your description defined and is it describing your content?
*Preferably a maximum of 25words in your description tag.
Are your keywords defined and do they also list misspelling and typos?
Are keywords not repeated more than 3 times?
Preferably 1-3 main keywords and 1 keyword phrase in your keyword tag.

Example:



Heading Tags
Right after your page title your heading tags are of most importance. Search engines use them to define the importance of your keywords. If you find your heading tags too big and use css to define how they look.
Make sure you are using only one

tag.
Is your

short and does it contain your main keyword?
Preferably your

tag should match your page title.
Are your

tags defined and do they contain variations on your keyword?
Could you be categorizing even more with

tags?
Have you styled all heading tags using CSS to improve page design?
Example:

Onpage Optimization

Page Title

The page title is what most search engines...

Mata Tags

Although most search engines don’t pay...

Plain Text
Spread out your keywords throughout the pages paragraphs (

) and repeat them a couple of times. Try not to make the text unnatural, because you still want people to be able to read it. Readability should be more important here than onpage optimization.
Are your keywords used at least several times?
Try not to have one keyword take up more than 5% of the total amount of words used.
Is your main keyword mention at the beginning of the page and at the end?
Preferably use a maximum of 7 repetition per word. Distribute 4 in the top third of the page and 3 in the bottom. Use at least every keyword in the first 7500 characters of the page.
Bold and Italic Text
A bold or italic word has more weight for most search engines. So try and use your main keyword in bold and italic . Please note that the use of and instead of and does not matter. Google has stated that they treat this code exactly the same.
Image Alt Tags and Names
Search engines don’t just look at text they also take images into account. Try to Use Image Alt tags and name images using your main keyword.

Example:

Promotional Comments
Some search engines, like the Inktomi search engine, read comments in the “
That’s the basics of Onpage Optimization. Once you’ve done this you can start with Offpage Optimization.